About Us

Jerry Lasco, founder of MAX’s Wine Dive restaurant moved to Houston from New York City with his wife, Laura, in 2001. After 9/11 Jerry transitioned from airline pilot to full-time restauranteur and opened the first MAX’S location in 2006—naming it after Max, his then three-year-old son. Taking inspiration from Jerry’s favorite NYC hangouts serving gourmet food and wine in unpretentious and comfortable environments, MAX’s was the first restaurant in Houston to serve award-winning comfort food with a curated wine list. Hence the MAX’s mantra was created “FRIED CHICKEN AND CHAMPAGNE?…WHY THE HELL NOT?!”.